Promotional Videos – Creation and marketing

Dr Rajeev Gupta



Over the past decade the digital landscape has changed significantly, particularly the content and style of web content. This is particularly true as people are picking up their mobile phones and tablets for internet surfing. Furthermore, digital technology is cheaper today than it’s ever been before; there are virtually no boundaries on how, when and where people can interact with content. In today’s world the  content only succeeds if it delivers what consumers want, when and how they want it.

Every businessman or woman needs to keep up with the changing landscape and invest in cutting-edge forms of content, such as video marketing. In today’s fast-paced world, video marketing is one of the few types of online material that provides the value, relevance and flexibility consumers need, all while catering to the on-the-go lifestyle they want.

 Here are a few statistics to help you understand exactly how popular video marketing has become in recent years, according to news shared by HubSpot:

  • Video is projected to claim more than 80% of all web traffic by 2019.
  • Adding a video to marketing emails can boost click-through rates by 200-300%.
  • Embedding videos in landing pages can increase conversion rates by 80%.
  • 90% of customers report that product videos help them make purchasing decisions.
  • According to YouTube, mobile video consumption grows by 100% every year.
  • 64% of customers are more likely to buy a product online after watching a video about it.
  • 87% of online marketers are currently using video content in their digital marketing strategies.
  • A third of all the time people spend online is dedicated to watching videos.
  • Video ads now account for more than 35% of all ad spending online.
  • 59% of company decision makers would rather watch a video than read an article or blog post.
  • Digital marketing expert James McQuivey estimates that a single minute of video content is the equivalent of 1.8 million words.
What makes a great video? We believe it’s about connecting with human beings. In today’s world,video content is exploding at a rapid rate. So, how do you create a promotional marketing video that stands out from the rest of the noise? How do you tell a story that captures the hearts of your audience and moves them to take action. We teach how to do that.


Our knack for creativity gives us all the ‘lightbulb’ moments we need to make sure we will be imaginative, engaging and original throughout each step of the video production process on your video. Promotional videos can promote trust as well. Some customers are still skeptical about buying products and services on the internet because they fear being cheated. But effective marketing videos present your products in a conversational kind. 

 Promotional videos that bring your brand and your products to life. Promotional videos that drive return on investment. Showcase your products and brand values in a way that engages audiences. Bringing your brand to life. Trusted by leading international brands. Video Marketing Solutions · Video Marketing Strategy . RG Video Marketing, Video logos and Content creation that captures the eye of visitor – book now for a session

work with me

READY to make BIG