Decide Who Your Warm Market Is
Figure It Out
Below are some ways on how to effectively identify and pursue warm market targets:
Creating a list of people known to the individual is perhaps the most obvious exercise to start with. Though in some cases this can prove to be a challenge especially if the individual has limited amount of contact to start with.
However nevertheless this list should be able to provide the circumstances for the ideal starting point. Ideally people to include should be categorized as family, friends, co-workers, people that cross paths with the individual often.
Then the list can be expanded to included people who might benefit from the use of the product.
Once the list has been drawn up the next consideration which should be introduced is to identify the individual who would most likely find the product or service being promoted useful to them.
If the person on the list can be convinced of the merits of the product or service being offered then there is a good chance to successfully either acquire the individual as a customer or to go further to get the said individual to join the business venture as a recruit.
Identifying people who may be interested is supplementing their current income is also another group to target. When it is possible to establish some level of success that is evident, those being targeted will be impressed enough to enquire after the venture.
This warm market approach could be quite fruitful as the new recruit would want to emulate the success of the individual who has seemingly gained monetary freedom through the said business.